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BirdSend Integration

BirdSend is an email marketing platform built for content creators, with broadcasts, automations, and tag-based segmentation. Connect it to Newsletter Glue to write your newsletters in WordPress and send them as BirdSend broadcasts.

What you can achieve with this integration

  • Connect in a couple of clicks by authorizing Newsletter Glue in BirdSend. No API key to copy and no migration needed.
  • Build your newsletters in the WordPress block editor and send them out as BirdSend broadcasts.
  • Send each newsletter to one or more of your BirdSend tags.
  • Send right away when you publish, or save the broadcast as a draft in BirdSend to review first.
  • Set your default tags, from name, from email and from address once, and reuse them for every newsletter.

How to integrate BirdSend with WordPress using Newsletter Glue plugin

Prerequisites

  • BirdSend account
  • Newsletter Glue plugin and license
  • WordPress site with Newsletter Glue plugin already installed

Integrate from Settings → Connections

Step 1: Select BirdSend

Log in to your WordPress admin and head to Newsletters > Settings > Connections. Then select BirdSend from the list.

Selecting BirdSend from the list of connections in Newsletter Glue settings

Step 2: Click Connect to BirdSend

Click the Connect to BirdSend button. You will be taken to BirdSend to approve the connection.

The Connect to BirdSend button in Newsletter Glue settings

Step 3: Authorize Newsletter Glue

BirdSend shows an Authorization Request listing what Newsletter Glue is asking to access. If you agree with the requested scope, click Authorize. Log in to BirdSend first if you are asked to.

The BirdSend Authorization Request screen with the Authorize button

Step 4: Confirm the connection

You will be redirected back to the Connections page on your website, where BirdSend now shows as successfully connected.

BirdSend shown as connected on the Newsletter Glue Connections page

Integrate during Newsletter Glue onboarding

After activating the Newsletter Glue plugin, you’ll be taken to our onboarding wizard. Enter your license key to activate your license. Then, connect your email service provider.

  1. Select BirdSend from the list.
  2. Click Connect to BirdSend.
  3. You will be redirected to the Authorization Request page in BirdSend. Click Authorize.
  4. After the authorization is successful, you will be redirected back to the onboarding wizard to select your email defaults and finish setup.
Connecting BirdSend from the Newsletter Glue onboarding wizard

Fill in your From Address

Important

Whichever way you connected, remember to fill in your From Address. This is very important to comply with email deliverability policies.

  1. Go to Newsletters > Settings > Connections.
  2. Expand the BirdSend connection panel.
  3. Under Email Defaults, locate the From Address field and fill in your address.
The From Address field under Email Defaults in the BirdSend connection panel

While you are here, you can also set your default tags, From Name and From Email so they are filled in for every newsletter.

Send a newsletter with BirdSend

  1. Open any campaign or automation.
  2. In the editor, scroll down to the Newsletter Glue: Send as newsletter meta box.
  3. Set a subject line and preview text, select your tags, and check the From Name and From Email.
  4. Publish to send, or save the broadcast as a draft in BirdSend to review it first.
The Send as newsletter meta box with subject line, preview text, tags, From Name and From Email

Email Sending Rules

  • The From Email must use a domain that is verified in your BirdSend account.
  • Fill in the From Address field before your first send.
  • Select at least one tag for every newsletter. If you select several, subscribers with any one of those tags receive it.
  • Sending a test email creates a draft broadcast in BirdSend. Send the test from your BirdSend dashboard.
  • Personalization merge tags are not yet supported for BirdSend.

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